Markswebb is a globally operating agency with an expansive footprint across the CIS, MENA, Europe, and South-East Asia regions. Our decade-plus of dedicated UX/CX research has cultivated a deep expertise, enabling us to conduct significant studies in fintech, telecommunications, and e-commerce sectors across a variety of international markets. Our research encompasses a wide range of countries, demonstrating our capability to adapt and tailor our approaches to the specificities of different regions and cultural contexts.
Markswebb has an established presence in the CIS region, with comprehensive research conducted in Russia, Kazakhstan, Azerbaijan, Uzbekistan, Ukraine, Belarus, and Georgia. This extensive coverage showcases our commitment to understanding and innovating within these unique markets, highlighting our readiness to collaborate with clients across this diverse region. Markswebb conducts annual market research in the CIS region, accumulating a valuable data set that allows us to quickly and efficiently forecast market trends and identify vulnerabilities. This rich repository of data helps not only to understand the changing landscape, but also to develop a lightning-fast strategy of effective actions for our clients.
The research analyzes the digital maturity of mobile banking services for SMBs, highlighting growth opportunities and best practices
The report identifies both the current benchmarks and future opportunities for digitalization within corporate banking
This case involves a competitive analysis of investment services aimed at identifying market opportunities and enhancing the strategic positioning of
While actively planning expansions into the UAE, Saudi Arabia, and Turkey, our vision for the MENA region is to leverage our global expertise and local insights to serve the dynamic and fast-evolving markets within these countries. This strategic direction underscores our goal to meet the specific needs of clients operating in or entering the MENA market. In the MENA market, Markswebb consistently engages in comprehensive research, leveraging our extensive experience and refined expertise to deliver unparalleled market insights. This dedication enables us to swiftly pinpoint emerging trends, identify market opportunities, and tackle challenges with finesse, offering our clients unparalleled strategic advantage. Our commitment to excellence in this region is fueled by a profound understanding of its distinctive market dynamics, ensuring the delivery of premium, bespoke solutions that embody the pinnacle of quality and sophistication.
Discover best practices for creating a user-friendly interface in digital banking services, featuring examples from Emirates NBD and insights on global trends.
This article examines the impact of AI on banking operations in the UAE and offers Markswebb's isights for improving UX and chatbot interactions
A brief description of a common UX problems in the MENA region along with an example to illustrate how these issues manifest in real-world scenarios
Our research and client collaborations stretch across many European countries, including the United Kingdom, Germany, France, Italy, Spain, Poland, Hungary, Lithuania, the Netherlands, Romania, Russia, Sweden, Denmark, Czech Republic, Switzerland, Belgium, Norway, Finland, Latvia, and Estonia. This broad European engagement reflects our capability to deliver projects that resonate with diverse consumer bases, ensuring relevancy and impact in each distinct market. In Europe, Markswebb's advantage is our expertise in UX and CX design, tailored for the high standards of European banks and retailers looking to enhance their digital services. We know well, that in Europe's highly developed market, the competition accelerates at breakneck speeds within very niche digital service specializations, often beyond traditional metrics. At Markswebb, we excel in developing our own evaluation systems and have the insight to forecast the evolving expectations of clients, positioning us uniquely to navigate and lead in these sophisticated digital landscapes.
We helped a bank improve its ID service by analyzing 15 global ID solutions and providing recommendations to enhance UX
How do investment apps for teens help reduce financial anxiety and empower younger users with practical tools and financial literacy? Read our insight.
This case outlines the development of the investment app for teens, incorporating global best practices and innovative UX solutions
Though our current portfolio prominently features work in countries like China and India, our ambition extends to deepening our involvement within the South-East Asian market. This region's dynamic digital landscape presents unique opportunities for our clients, and we are poised to expand our research and development efforts to include more South-East Asian countries, catering to the intricate needs of this vibrant area. For clients in South-East Asia, Markswebb offers a unique blend of localized insight and global expertise, ensuring our digital solutions are not only innovative but also culturally and regionally attuned. We differentiate ourselves with our agility in adapting to fast-changing market trends and consumer behaviors, crucial in the dynamic digital landscapes of South-East Asia. Our competitive edge lies in our ability to deliver customized, cutting-edge digital services that are both effective and scalable, meeting the diverse needs of this vibrant region. By leveraging advanced analytics and user-centric design, Markswebb ensures that our clients in South-East Asia stand out in a crowded market, offering unparalleled user experiences that drive engagement and growth.
Better adoption of digital banking among GenZ in Asia: top5 Markswebb tips
Bharat QR is a payment solution from RBL Bank that aligns with the modern, digital and inclusive aspirations of a renewed Indian nation
Discover how neobanks are reshaping banking in India, offering vibrant, cutting-edge, and luxurious lifestyle choices beyond traditional financial services
Markswebb's global operations are grounded in a profound commitment to advancing digital experiences through meticulous UX/CX research. Our wide-ranging international experience, coupled with a readiness to engage with new and emerging markets, positions us as a valuable partner for companies looking to navigate the complexities of global and regional markets. With plans to extend our reach into additional countries like Cyprus, our ongoing growth strategy is designed to meet the evolving demands of our diverse client base, ensuring tailored, culturally sensitive solutions across the globe.